We represent veterinarians on the path to ownership
Own the practice you were meant to lead
True Vet Potential represents the buying veterinarian. We match you with independent practices for sale, stay on your side from your first introduction to closing and, if you want a partner, co-own with you until the practice is 100% yours.
It's free to create your profile, see your matches and request an introduction.
Doctor-to-doctor practice sales
On your side, all the way to ownership
We represent you
A seller may have a broker working for them. You'll have us: on your side of the table for valuation, your offer, financing, diligence and closing.
You decide what ownership looks like
Where, what kind of medicine, what hours, what size. We show you which practices fit and why, with a check on what you can afford.
We help you get there
Buy on your own with us advising you, or co-own with True Vet Potential and build toward owning 100%. Still in school? Start with the Future Practice Owners Society.
Reaching your full potential
More veterinarians leading. More practices staying independent.
We exist to expand veterinary leadership and ownership: creating more fulfilling careers, keeping practices independently owned, and building practices that exceed the expectations of the communities they serve. When a veterinarian sells to a veterinarian, the practice stays independent, the team keeps a leader who understands their work, and the community keeps the care it trusts. We pair veterinarians who want to own with practices that fit, and represent the buyer through closing.
Your buy-side advisor
From first match to closing day
- 1
Get verified
Create a free buyer profile. We confirm your veterinary license with the state board before you see a single listing.
- 2
Get matched
Every listed practice is scored against what you want (location, size, type, hours, real estate and budget), and we show you why each one fits.
- 3
Request an introduction
Pick a practice. We put an NDA in place, get you the financials, and introduce you to the owner.
- 4
We represent you to close
As your buy-side advisor: valuation, offer and LOI, financing, diligence and closing, on your side of the table. Want a partner too? Co-own it with True Vet Potential.
Practice listings are visible only to licensed veterinarians we've verified, never to the open internet.
How we're paid
There's no charge until a letter of intent begins. Our advisory fee is set out in an agreement you sign first, with the balance due at closing. See how it works
Co-ownership without the handcuffs
Co-Ownership to Independence
We build it alongside you, until it's 100% yours.
Co-own your practice with True Vet Potential. You lead it from day one, we build it with you and run the back office, and you buy back our shares in stages until it's 100% yours.
How co-ownership to independence worksYou're the owner
Your practice, your leadership, your name on the ownership from the first day. True Vet Potential invests alongside you as a partner with skin in the game, not a boss.
We build it together
True Vet Potential training in owning and leading a practice: your financials, building and leading a great team, culture, client experience and growth.
We run the back office
Accounting, payroll, HR, purchasing, recruiting, marketing and compliance can be centralized as part of the deal, so your time goes to medicine, your team and your community.
A clear path to 100%
You buy back our shares in planned stages as the practice grows. Each stage gives you a bigger share, until the practice is entirely yours.
Who's behind Practice Match
Led by a veterinarian and practice owner
Practice Match is led by Dr. Keith True, a veterinarian, practice owner in Sugar Grove, Illinois, and founder of True Vet Potential. He built it to help more veterinarians become owners and to keep more practices independent.
Win · Win · Win
Every deal should be good for all three
The veterinarian and the team
A fulfilling career as a leader and owner, and a team that works for someone who's invested in them, not a distant head office.
Clients and the community
A practice that stays independent and local, led by a veterinarian who lives its standards and grows it to exceed what the community expects.
The selling veterinarian
A fair transition to a successor who'll honor what they built, with their name, their team and their clients carried forward.
Selling veterinarians
Your legacy, in the right hands
- ✓ List for sale, or privately if you're only open to a discussion for now
- ✓ Seen only by verified veterinarians, never the open internet
- ✓ Financials stay private, shared only with buyers who sign an NDA
- ✓ A successor who'll carry your name, team and clients forward
- ✓ Your practice stays independent, not absorbed into a chain
- ✓ A flat listing fee, not a commission. We represent buyers, so keep your own advisors
Buying veterinarians · free to join
Tell us what you want. We'll find it.
- ✓ Set location, size, hospital type, hours and real estate
- ✓ Every practice scored against your criteria, and why
- ✓ An affordability check on every match
- ✓ An advisor on your side from introduction to closing
- ✓ Optional: own it with True Vet Potential as your partner
Thinking about owning a practice?
Talk it through with Dr. True first.