True Vet Potential, LLC
Privacy Policy
Last updated November 5, 2026
Practice Match is operated by True Vet Potential, LLC ("True Vet Potential," "we," "us"). This policy explains what we collect when you use Practice Match, why, who can see it, and the choices you have. We wrote it to be read, not skimmed past. If anything is unclear, contact us.
1. What we collect
If you create a buyer profile: your name, email, phone, veterinary license state and number, and the answers you give about the practice you want, where, your timing, career, why you want to own, your concerns and family considerations. Finances (cash and student debt ranges) are optional.
If you list a practice: your name and contact details, the practice's details, photos and video you upload, and information about the building. We never ask for profit and loss statements or tax returns on the site.
If you join our email list: your email and, if you give them, your first name and role.
Automatically: basic technical information such as your IP address and browser, used to run and protect the site (for example, to stop spam). We use a small number of cookies to keep you signed in to your own dashboard; we do not use advertising cookies.
2. How we use it
- To verify that buyers are licensed veterinarians, by checking the license you give us against state board records.
- To match buyers with practices and show each side why a match fits.
- To make introductions, arrange NDAs, and represent buyers who engage us.
- To email verified buyers when a new listing fits their search. You can turn these alerts off from your dashboard or with the unsubscribe link in any alert.
- To send you emails from True Vet Potential, only if you opted in. Every marketing email lets you unsubscribe.
- To understand, in aggregate, what veterinarians are looking for so we can bring the right practices to the platform, and to show regional buyer demand on our public map (see "Public buyer demand map" below).
- To keep the site secure and free of spam and fraud.
3. Who can see your information
Buyer profiles are private. Only our team sees them, apart from the blended regional information described in "Public buyer demand map" below, which does not include your name or contact details. When you ask for an introduction to a practice, its seller sees a short anonymous summary of you (your career stage, years since graduation, timing, partnership interest and roughly how far away you live), never your name, contact details or license. We share your name and contact details with a seller only as part of an introduction you requested.
Practice listings are visible only to veterinarians whose license we have verified, never to the open internet. A seller's contact details and financial documents are shared only after a buyer signs an NDA.
We do not sell your personal information, and we do not share it with other companies for their own marketing.
Listing and consultation payments are handled by our payment processor, Stripe. Your card details go directly to Stripe, and we never see or store them. If you choose auto-renew, Stripe keeps your card so it can be charged at renewal. We keep only its brand and last four digits, and we remove the card when auto-renew is turned off.
We use trusted service providers (such as hosting, email delivery and mapping) only to run the site, under obligations to protect your data. We may disclose information if the law requires it, or to protect the rights and safety of our users and our company.
4. Public buyer demand map
The "List your practice" page includes a map, open to anyone without an account, showing regions where veterinarians are looking to own a practice. If your license is verified, your profile is active and you have not opted out, we use the search area in your profile (the ZIP code and radius you enter, and any states you name) to help produce it.
What the public can see: a single blended image of regional demand, shaded from active to high, combining all contributing buyers.
What the map does not show or send to a viewer's browser: your name, contact details, license, profile answers, home ZIP code, exact radius, or a count of buyers. Before the image is made, we move the middle of each search away from the location you gave, widen small searches, show a state you named as a general area, and blend everything together.
What we cannot promise: these steps are designed to prevent anyone from identifying you, but no anonymous display can rule out every inference. Where few buyers are searching, someone who already knows you are looking to buy might guess that shading in a broad region reflects your search. Please consider this if your employer or others should not learn of your plans.
Why it can help you: owners are more likely to list when they can see doctors looking in their region, so your search area can help encourage owners there to list. That may bring you more practices to consider, though we cannot promise it will.
Your choice: you can keep your search area off the map when you create your profile, and turn it off or on anytime from your dashboard. Opting out does not affect your matches or introductions, and our team can still see your search area to help you.
Your search area stops contributing if you opt out, delete your profile, or if it becomes inactive or your license is not verified. The image refreshes regularly, so this can take up to about an hour to appear everywhere. We do not sell this information, and the map is not a directory or a way to contact buyers.
5. License verification
Veterinary licenses are public records kept by each state board. We compare the license you give us with those records, and when needed our team checks the state board's own lookup. We use this only to confirm you are a licensed veterinarian.
6. How long we keep it
We keep your information while your profile, listing or email subscription is active, and for as long as needed to complete any deal we are working on and to meet legal and record-keeping obligations. You can ask us to delete it at any time (see below).
7. Your choices
- See and update your information anytime from your dashboard after you sign in.
- Keep your search area off the public demand map from your profile or dashboard, anytime.
- Stop marketing emails with the unsubscribe link at the bottom of any email, or from the Emails setting on your dashboard. Emails about your own profile and deals continue while your profile exists.
- Delete your buyer profile yourself, anytime, from the bottom of your dashboard. It deletes your profile and your search, removes your search area from the public demand map, and takes you off our email list. If you were in a deal, we keep a record of the deal itself (the practice, its stages and dates) without your name or contact details.
- Delete a listing or email subscription, or anything else we hold: contact us and we will remove it, except for records we must keep by law.
8. Security
We protect your information with access controls, encrypted connections and passwords stored only in scrambled (hashed) form that no one, including us, can read, and only our team can reach the area where profiles are managed. No system is perfectly secure, so please keep your password to yourself, and tell us right away if you think someone else has it.
9. Children
Practice Match is for veterinary professionals and is not directed at anyone under 18. We do not knowingly collect information from children.
10. Changes to this policy
If we change this policy, we will update the date at the top of this page, and tell you by email about any change that materially affects how we use your information.
11. Contact
Questions about privacy? contact us. See also our Terms of Use.